Video: Be remarkable

Seth Godin is the godfather of permission marketing and a personal hero of mine. The design of New Leaders brand pays homage to the brightly colored book covers of The Purple Cow, Free Prize Inside, All Marketers Are Liars and Small is the New Big. Seth discusses a wide range of topics, from being remarkable to the TV industrial complex. He explains that it is easy to succeed if you just make great products that people truly love. In turn, customers will be more than happy to market your products for you at no cost.

Visit Amazon to purchase any of Seth’s terrific books.

Posted on Nov 01, 2008 by Kevin Milden

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